RECHARGE: a local resurgence


Proud to be one of many start-up locally owned businesses in Minneapolis MN.

Proud to be one of many start-up locally owned businesses in Minneapolis MN.

In the Twin Cities something is bubbling up, signaling signs of hope. Something good. It’s recharging neighborhoods and giving vacated properties a vibrant hope for community building and beyond. What is it you ask? It’s the rise of small, locally owned shops, by seemingly unobtrusive pioneers who are doing something about rebuilding the economy in much needed ways. Yes these shops may be small but their impact on our lives as a whole is profound. Consider this: If you think supporting local businesses is a nice gesture but not all that important, read the following top 10 reasons local businesses are vital to each and every community across the U.S. Who knows, you may become a convert towards that much used phrase: “Think globally, act locally”

Top Ten reasons to Think Local – Buy Local – Be Local

  1. Buy Local — Support yourself: Several studies have shown that when you buy from an independent, locally owned business, rather than a nationally owned businesses, significantly more of your money is used to make purchases from other local businesses, service providers and farms — continuing to strengthen the economic base of the community.(Click here to see summaries of a variety of economic impact studies; these include case studies showing that locally-owned businesses generate a premium in enhanced economic impact to the community and our tax base.)
  2. Support community groups: Non-profit organizations receive an average 250% more support from smaller business owners than they do from largebusinesses.
  3. Keep our community unique: Where we shop, where we eat and have fun — all of it makes our community home. Our one-of-a-kind businesses are an integral part of the distinctive character of this place. Our tourism businesses also benefit.  “When people go on vacation they generally seek out destinations that offer them the sense of being someplace, not just anyplace.” ~ Richard Moe, President, National Historic Preservation Trust
  4. Reduce environmental impact: Locally owned businesses can make morelocal purchases requiring less transportation and generally set up shop in town or city centers as opposed to developing on the fringe. This generally means contributing less to sprawl, congestion, habitat loss and pollution.
  5. Create more good jobs: Small local businesses are the largest employer nationally and in our community, provide the most jobs to residents.
  6. Get better service: Local businesses often hire people with a better understanding of the products they are selling and take more time to get to know customers.
  7. Invest in community: Local businesses are owned by people who live in this community, are less likely to leave, and are more invested in the community’s future.
  8. Put your taxes to good use: Local businesses in town centers require comparatively little infrastructure investment and make more efficient use of public services as compared to nationally owned stores entering the community.
  9. Buy what you want, not what someone wants you to buy: A marketplace of tens of thousands of small businesses is the best way to ensure innovation and low prices over the long-term.  A multitude of small businesses, each selecting products based not on a national sales plan but on their own interests and the needs of their local customers, guarantees a much broader range of product choices.
  10. Encourage local prosperity: A growing body of economic research shows that in an increasingly homogenized world, entrepreneurs and skilled workers are more likely to invest and settle in communities that preserve their one-of-a-kind businesses and distinctive character.

Top 10 Information derived from the following excellent blog:


This is a BIG shout out that goes to Forage Modern Workshop for their absolutely brand spanking new gem of a store in south Minneapolis on Lake Street featuring locally designed furniture and accessories for the home.  The foursome that make up this store got real time street cred; they’ve been in the design business a long time and know what’s hot.

Their savvy ability to find and showcase items from the great talent pool we have here in MN will have you all wondering how it is that we are not the epicenter for iconic design. Omforme is extremely thrilled to be a part of their store with our revamped treasures. Thank you Forage, thank you, thank you!!




Imperfection Leads To Authenticity


Perfection, it is said, is a social disease. An invisible pock mark of our own making supposedly designed to rid ourselves of things we perceive as not good enough. To strive for or maintain an image of something we most likely are not.

Imperfection, it is said, is natural. As a matter of fact, nothing in nature is perfect. There are no straight lines in nature, no perfect circles nor clean, razor sharp edges on anything and most of us find nature to be beautiful despite it’s imperfections.

Perfection comes out of molds or off assembly lines. Yes it is shiny and new and yes we love it, at least for a while, until something shinier comes along. The furniture industry is all about the new. Look through any design magazine and there’s a multitude of pages filled with new things to look at. Everything built today , if it is mass marketed, is more than likely built by machine with perfection in mind. With such an overwhelming amount of new products introduced daily, it’s amazing we haven’t used up all our natural resources on this industry alone.

Yet imperfections are what keeps us grounded. It helps us to realize, if we stop for a moment to look, it’s  those little flaws that make things unique. The patina on an old chair, a well used desk, the charm of vintage kitchenware; these are all clues that tell us there is beauty in things that are not perfect. When a piece of furniture is on the block for getting an overhaul by us, one of the first things we consider is if taking away some of those imperfections will destroy the character of the piece. If it does, then we don’t touch it but rather work around it to enhance what character the piece already has acquired through time. Sometimes it’s a risk to leave imperfections, especially in a world where perfection is expected in so many ways – including that vintage furniture must somehow look brand new. It’s an ironic notion at best.

Fortunately beauty always trumps perfection in our world at Omforme and we hope it does in yours each time you view one our items up for sale. A lot of work, passion, sweat and tears go into each piece before we release it to the viewing eye of the public. The sofa you see above,…..obviously it’s not perfect but we know it can be beautiful. How you say? By simply believing it can and then devising a plan to make it happen. By the time we are done, this sofa will have morphed into a work of art and we couldn’t be happier showcasing our passion for dramatic transformations to you all. Photos will be posted once the transformation is complete.

I’m not sure who said this, but it’s a great quote, “Imperfection leads to authenticity”,…………we couldn’t agree more!

855-OMFORME (663-6763)

Showroom hours are by appointment; it's our way of being able to cater to your needs while showing you the goods. Heck, we may even bring you back to "the Lab" where all the magic happens!